PG Diploma in Digital Marketing (6 Months)
Learn channel specific modules from Digital Marketing experts and expounders.
Learn channel specific modules from Digital Marketing experts and expounders.
A course articulated specifically for fast-learners and overachievers of the world. This challenging PG Diploma course guarantees to push your learning skills by exposing you to the subjects of strategic digital marketing. Harvest your precious time by enrolling for this diploma and go on accomplishing big in the field of Digital Marketing.
Transitioning from a passionate individual into a professional is not as difficult as it is being said. Between the right amount of passion and hard work, only with a proper focus, one can see the path of professionalism.
Through the vast curriculum, case studies, assignments and projects which are incorporated in the course, you will gain passable knowledge about Digital Marketing. By the end of the course, you will be able to adapt and apply appropriate Digital Marketing strategies and appraise their results.
Hands-on practices along with the simulations and case studies will give you a real-time experience with the concepts. After completing the course, you can test your knowledge by taking the mock exam. This will serve as a self-assessment. As the course touches all the core concepts of digital marketing in six months.
Earn a powerful diploma for today’s rapidly growing digital marketing industry
WEEK | TOPICS COVERED | SESSION 1 (Theory) | SESSION 2 (Lab) |
---|---|---|---|
1 | Evolution of Marketing | 3 hours | 3 hours |
2 | Digital Marketing Framework | 3 hours | 3 hours |
3 | Content & Creative Marketing | 3 hours | 3 hours |
4 | Foundation on SEO | 3 hours | 3 hours |
5 | Fundamentals of Email Marketing | 3 hours | 3 hours |
6 | Fundamentals of Social Media Marketing | 3 hours | 3 hours |
7 | Fundamentals of Paid Marketing | 3 hours | 3 hours |
8 | Advanced Email Marketing | 3 hours | 3 hours |
9 | Advanced Social Media Marketing | 3 hours | 3 hours |
10 | Advanced Paid Media Marketing | 3 hours | 3 hours |
11 | Web & App Technologies | 3 hours | 3 hours |
12 | Affiliate Marketing | 3 hours | 3 hours |
13 | Retargeting & Drip Campaigns | 3 hours | 3 hours |
14 | Mobile Marketing | 3 hours | 3 hours |
15 | Campaign Management | 3 hours | 3 hours |
16 | Measuring Marketing Effectiveness | 3 hours | 3 hours |
17 | Marketing Automation | 3 hours | 3 hours |
18 | Account Based Marketing | 3 hours | 3 hours |
19 | Programmatic Buying | 3 hours | 3 hours |
20 | CRM Integration & Lead Management | 3 hours | 3 hours |
21-24 | Keystone Project | Full Time | Full Time |
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Intrinsically leverage Industrial Digital Marketing skills without separating bricks-and-clicks, Distinctively.